# An internal innovation contest, from bringing sponsors on board to the final pitch

> A large energy group runs an innovation contest open to all its branches. We designed and ran the whole journey over several months: bringing the jury on board, remote workshops, weekly coaching, then a four-day bootcamp with a maker space and a pitch in front of the jury.

*Real case, anonymised: the company name is invented.*

- Company (invented name) : Néolis
- Sector : Energy, international group
- Size : Several dozen participants from every branch, in a very large group
- Format : Several months, remote then a four-day bootcamp
- Audience : A few dozen employees from every branch and several countries, in eight teams, with a jury of senior leaders and experts.
- URL : https://www.getflowdesign.com/en/cas-clients/concours-innovation-bootcamp

## Context

- The contest has two aims: give many employees a real experience of innovation methods, and bring the executive committee solutions solid enough to be tested.
- Participants come from every branch and several time zones. They keep their day jobs throughout the contest.
- This is a new edition. The review of the previous one said what to keep and what to improve: a jury involved earlier, clearer roles, earlier preparation.

## The challenge

Keep scattered teams energised over several months, and take them all the way to a prototype and a test plan that a jury can judge and an executive committee can fund.

## Design ideas

- **The jury on board from day one** : A half-day workshop with sponsors, jury and experts opens the journey. They sharpen the theme, the criteria for choosing participants, and a six-criterion jury grid: strategic fit, a pilot possible within the year, a solid test plan, a clear prototype, desirability, and wanting to join the project after the pitch.
- **Challenges written by the participants** : At the kick-off, the participants themselves turn the theme into challenges, then form teams around them. A learning journey in five tracks follows: past, present, future, art and nature. The past track has them reread old patents from the group.
- **Close coaching between the big moments** : One hour of coaching per week per team, two teams per coach. A mid-point check-in where one ambassador per team runs a kiosk while the others rotate. Then the finalists are supported towards a pilot in the field.
- **A bootcamp where people make things** : Every morning, people choose between sport, a collective mural or an inspiring session. The days mix prototyping with industrial designers, test planning and cross-team feedback. A maker space provides the materials, with a budget per team. Each team area shows three boards: feasible, desirable, viable.
- **A finale like an inventors’ fair** : An innovation fair open at the end of the day, a public-speaking masterclass, then the pitch to the jury. Each evening is designed on its own: getting to know each other, raising the competition with a music quiz, then letting the pressure go.

## Run of show

### Remote

- **On-boarding** : Sponsors, jury and experts: roles, theme, criteria, where to find candidates.
- **Kick-off** : Two half-days: participants write the challenges and form teams.
- **Learning journey** : Five tracks guided by specialists: past, present, future, art, nature.
- **Weekly coaching** : One hour per week per team.
- **Mid-point check-in** : One kiosk per team, three rounds of visits.

### The bootcamp

- Every morning · **Pick your morning** : Sport, a collective mural or an inspiring session.
- **Prototype** : With industrial designers, in the maker space.
- **Test** : Test plan, critical assumptions, cross-team feedback.
- Late afternoon · **Innovation fair** : Each team shows its prototype.
- **Final pitch** : Public-speaking masterclass, pitch, jury deliberation.
- Last evening · **Winners announced** : The winners join the in-house incubator.

## Deliverables

- One prototype per team, its critical assumptions tested, and a filmed pitch.
- A one-page sheet per innovation for the executive committee, and an innovation portfolio.
- A map of the test plans and what they taught.
- The winners incubated in-house and supported up to the preparation of a pilot.

## Key takeaways

- A jury brought on board from the start becomes an ambassador, and its grid tells the teams what is expected of them.
- Over several months, regular appointments keep the energy going: the weekly coaching matters as much as the bootcamp.
- Each edition learns from the last. The review of the previous one shaped this one.

Related expertise : [Seminar design](https://www.getflowdesign.com/en/design-de-seminaire), [Seminar facilitation](https://www.getflowdesign.com/en/facilitation-de-seminaire), [Collective intelligence](https://www.getflowdesign.com/en/intelligence-collective)

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Source: Flow Design, https://www.getflowdesign.com
Contact: victoire@getflowdesign.com, marie-violaine@getflowdesign.com, +33 6 72 15 94 77. Request a quote: https://www.getflowdesign.com/en/nous-contacter. Draft a run of show online: https://www.getflowdesign.com/en/concevoir-mon-seminaire.
